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Software your business owns.

We build self-hosted business software for agencies and operators. Install it on your server, get the full source code, and keep control of your data.

Install once. Own forever. Full source included.

Development partnerships for established businesses seeking long-term collaboration, starting with a three- to six-month commitment.

Made with Pepper Business software
Made with Pepper Home with customer work, sales, money and team activity
Pepper Desks: Everything, Money, Accounting, Sales, Work, Venue, Listings, Showcase and Bookings

Made with Pepper. Your whole business, connected.
Click a screen to explore the detail.

Full source code Your server and database Built for agencies and operators Product experience since 1999

Our flagship products.

Made with Pepper is the foundation for tailored business systems. Reward Loyalty is our most established product, in operation since 2023.

Flagship · Business software

Made with Pepper

The foundation for tailored business systems. Customers, projects, teamwork, sales and money in one connected product, with bookings, website widgets and automations.

Self-hosted Full source included

Client widget services

View product (opens product site)

Flagship · Loyalty since 2023

Reward Loyalty

Our most established product, in operation since 2023. Run points, stamps, vouchers and prepaid passes under your own brand, with separate client businesses in one installation.

Self-hosted Full source included

White-label · multi-business

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More from the studio.

Focused tools for websites, bookings and customer requests.

VoxelSite

Build and maintain websites you can hand over. Edit in the browser or connect your own coding agent.

Self-hosted Open source · AGPL-3.0

Client website handover

View product (opens product site)

VoxelBooking

Appointments, reservations and events on your server. Give each client business its own booking space.

Self-hosted Open source · AGPL-3.0

Multiple client businesses

View product (opens product site)

ClientStack

Set the questions and routing rules. Turn customer requests into cases, with a handoff to a person.

Self-hosted Full source included

Product preview

Preview · purchases not open

Explore the preview (opens product site)

Your brand. Your client relationships.

Build a service around software you control. Reward Loyalty lets you run branded loyalty programmes for separate client businesses in one installation.

You manage the client relationship, hosting and service. We build the product you start from.

Explore the agency model
Reward Loyalty product overview with business, customer and staff interfaces
Reward Loyalty One installation. Separate businesses. Your brand.

Control that lasts beyond the purchase.

The software keeps running even if we stop. You can maintain it with us, another developer, or your own team.

Ownership, explained
Keep the source.
You receive the full program files. The product licence defines your rights to use, adapt and operate them.
Your server. Your data.
Choose your hosting and keep the database under your control. No NowSquare licence server decides whether your installation can run.
No per-seat fees.
Our self-hosted software does not require a subscription to keep running. You arrange hosting, maintenance and any external services you use.

AI on your terms.

Connect your own agent through MCP in Made with Pepper, Reward Loyalty, VoxelBooking or VoxelSite. The connection is optional; the software stays on your server. External AI services have their own costs and data handling.

How AI fits
Portrait of Sem Kokhuis
Sem Kokhuis, founder and product architect.
LinkedIn (opens LinkedIn in a new tab)

A product studio, led by the builder.

Sem has been shipping software since 1999. NowSquare brings that experience to business tools you can own and operate.

We work with established businesses on long-term product development, starting with a three- to six-month commitment. You work directly with the person who designs and builds the products. We don’t take on individual tasks or small one-off projects.

Product experience
Since 1999
NowSquare founded
2016
Based in
Eindhoven region, NL

[email protected]

Eindhoven region, the Netherlands · CET

Tell us what you want to run, offer to your clients, or build together.