Mobile CMS
- Category
- Mobile site builder
- Built on
- jQuery Mobile · SQLite
- In operation
- 2012–2014
- Now
- Archived
The work behind NowSquare.
NowSquare is a founder-led product studio in the Eindhoven region, the Netherlands. We founded the company in 2016. Our founder’s product experience goes back to 1999, when the first product was a WAP site, before smartphones existed.
We design, build and maintain our own software. Businesses use it as it stands, agencies build services around it, and partners work with us on their own versions. The archive below shows how we got here, in the screens we shipped.
1999 to 2012. The mobile web.
Agencies first, then an internet company with around 400 customers, then contracts for international companies, some of them in Silicon Valley. Client projects shipped, and that was the last anyone saw of them. The products we owned kept improving, and they kept paying.
Webshop PRO in 2007 was the first e-commerce software of our own. Mobile Site Builder followed in 2010, and Mobile CMS in 2012.
Mobile CMS ran on SQLite in 2012. VoxelSite still does, fourteen years later.
Webshop PRO · Mobile Site Builder · Mobile CMS
2012 to 2016. Apps and places.
Phones learned where they were, and every shop wanted to reach the people walking past. The watch below shows what that looked like: a shop saying hello to your wrist. We built the apps, the maps, and the back office behind them, including Business Manager, which ran projects and sent the invoices.
Pulse Places
- Category
- Location app
- Screens
- iPhone · Apple Watch
- In operation
- 2012–2016
- Now
- Archived
These apps are archived. The loyalty products that followed moved the customer journey into the browser.
Pulse Places · Google Maps Creator · Link Pages · Business Manager
2016 to 2018. NowSquare, and loyalty.
NowSquare got its name in 2016 and started on loyalty the same year. Loyalty Platform let a business make a digital coupon and redeem it with any QR scanner. The analytics on this screen run from 17 September to 17 October 2016.
Loyalty Platform
- Category
- Digital coupons
- Screens
- September 2016
- In operation
- 2016–2018
- Now
- Archived
The line from that coupon runs to Reward Loyalty in 2023.
Loyalty Platform · Landing Page Platform
2018 to now. Software you keep.
In 2018 one of our banners promised "The Ultimate Customer Loyalty Platform". We would not write that sentence today.
Discount Network was the quieter follow-up: "a privacy-focused customer loyalty network".
Discount Network
- Category
- Loyalty network
- Banner
- 2020
- In operation
- 2018–2022
- Now
- Archived
Reward Loyalty introduced our self-hosted model in 2023. The customer could run the application on their own server and receive its source code.
Today that is the starting point for our products. You choose the hosting, keep the code and can bring in another developer. Each product’s licence defines the rights that come with it.
Discount Network · Reward Loyalty · VoxelSite · Made with Pepper · VoxelBooking
[email protected]
Eindhoven region, the Netherlands · CETEmail a few lines about the product: what it is, where it stands, and what you need next. Write from your company address.